Education. Advocacy. Connection
Upsidian exists to bring doulas care into the mainstream—making it accessible, visible, and valued for its proven impact on birth outcomes.
We're changing that by connecting families with trusted doulas through flexible care packages, affordable costs, and access that isn't limited by geography.
Advocacy is at the core of our mission. Everyone deserves someone in their corner—guiding, protecting, and helping them navigate a system that wasn't truly built for diverse patient populations.
Compassionate Doula Support
Guiding families through their birthing journey
Compassionate Care
Personalized support for every family's unique needs
Expert Guidance
Navigating the healthcare system with confidence
Community Support
Connecting families with trusted doulas
The Personal Experience
Upsidian was born from a personal experience navigating the healthcare system with a loved one. In that moment, it became painfully clear how much of a difference it makes to have someone by your side who understands the system and fiercely advocates for you.
The Vision Was Planted
That challenging experience became the seed for Upsidian — a platform designed to make advocacy and trusted support the standard in healthcare, rather than a luxury available to only a few.
Our Commitment
Upsidian is our way of ensuring that no one has to go through those difficult healthcare moments alone. We're building a future where every person has access to compassionate, knowledgeable support when they need it most.
THE UPSIDIAN HEALTH ECOSYSTEM
We're improving safety in family healthcare through three core pillars:
EDUCATION
Through podcasts, articles, and data-driven insights, we equip families, doulas, and providers with the tools to understand the roots of medical mistrust—and to rebuild trust through knowledge and empathy.
LEARN MOREADVOCACY
The Upsidian app connects families to trusted, culturally aligned doulas, making it easy to schedule sessions, communicate, and get support. For doulas, it's a streamlined platform that simplifies client management so they can focus on caring for people.
LEARN MORECONNECTION
Behind every healthy birth is a connected community. Upsidian creates spaces for stories, support, and healing—through events, support circles, and workshops that bring families, doulas, and health leaders together.
LEARN MOREDoula Support, AI-Powered Tools, Education, And Seamless Coordination All in one place
Comprehensive care that honors your journey and values at every step
Culturally Aligned Advocacy
Care that speaks your language, honors your story, and respects your values—every step of the way.
Centered on Community
We bring families, doulas, and partners together to learn, heal, and grow.
Continuous 24/7 Support
From preconception to postpartum, get real people and real guidance whenever you need it most.
Built on Trust, Backed by Data
Your experiences shape better care. We use de-identified data only to improve safety and outcomes.
Secure and Private
Your information stays safe. Always encrypted, always private.
Safe and Trusted Care
A space where families feel supported, protected, and heard throughout their care journey.
Doula Growth Ecosystem
Tools, visibility, and support to help doulas grow their impact and build sustainable practices.
Built for Equity
Equity is integrated from the ground up—not an afterthought.
Flexible Care Options
Choose the care that fits your needs—from single sessions to full pregnancy and postpartum support.
Seamless Coordination
We bridge the gap between families, doulas, and healthcare providers so your voice is heard at every step.
Meet Our Founders
Visionary leaders combining medical expertise with technological innovation to transform maternal healthcare.
Dr. Yaneve Fonge
Board-certified physician and public health expert with over 15 years of experience in healthcare systems. Passionate about creating equitable access to quality maternal care through innovative solutions.
"Every family deserves compassionate, culturally-aligned care. We're building the future of maternal healthcare."
Kolenge Fonge
Technology leader with extensive experience in building scalable platforms that bridge healthcare gaps. Combines technical expertise with deep empathy to create meaningful user experiences.
"Great technology should feel invisible—it should empower people without getting in their way."